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Kawasaki Motorcycles

The charge was to create a point of difference for the brand in store through traffic-generating promotions that feature the dealer prominently as well as the brand itself.

We developed and executed a variety of campaigns in the top 60 media markets highlighting 600-1,500 dealers depending on the promotion.

As women became a growing demographic in power sports, we created narratives and visuals that would connect.

Integrated campaigns included television, radio, print, point of sale, dealer merchandisers, and customizable executions.


ServicesStrategy | Branding | Content Development | PR & Events

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